Application Form - Sales Academy

This 2 Day Training is designed to help you master the art of selling.

The curriculum covers the following;

• Module 1: Pre-Sales Activities

  • Market Research & Opportunity Analysis

  • Understanding Customer Needs, Gaps & Pain Points

  • Determining Market Size, Potential & Competition

  • Defining Your Differentiating Value Proposition

  • Solution & Product Development

  • Creating Lead Magnets & Sales Pipeline

• Module 2: Sales Activity

  • Market Testing & Validation

  • Developing an Effective Sales & Marketing Strategy

  • MVP Launch – Minimum Viable Product Launch

  • Lead Generation, Customer Engagement & Conversion

  • Overcoming Sales Barriers - Understand Why People Say No

  • Understand the Psychology of Sales - Why People Buy

  • Use of AI in Digital & Social Media Marketing 

  • Closing Sales & Negotiation Techniques

• Module 3: Post-Sales Activity

  • Customer Onboarding & Retention Strategies

  • Delivering Value & Customer Success Management

  • Gathering & Analysing Customer Feedback

  • Continuous Optimisation & Product/Service Enhancement

  • Upselling, Cross-selling & Relationship Management

  • Product & Market Development Growth Strategies